近年、高齢者や妊婦などの、いわゆる「買い物弱者」を対象とした新しいサービスが注目されています。

In recent years, new services aimed at so-called “shopping-vulnerable people,” such as the elderly and pregnant women, have been attracting attention.

宅配ボックス内の飲み物の有無を確認し、配達された状態のまま残っていれば、親族に連絡が届く仕組みだそうです。

The system checks whether the drinks in the delivery box have been taken, and if they remain untouched after delivery, the person’s relatives are notified.

「作りさえすれば客が集まる」時代は確実に終わりを告げ、時代のニーズに即した新しい販売の形がますます求められているのです。

The era when “customers would come as long as you made the product” has clearly come to an end, and new forms of selling that meet the needs of the times are increasingly required.

近年、高齢者や妊婦などの、いわゆる「買い物弱者」を対象とした新しいサービスが注目されています。

In recent years, new services aimed at so-called “shopping-vulnerable people,” such as the elderly and pregnant women, have been attracting attention.

宅配ボックス内の飲み物の有無を確認し、配達された状態のまま残っていれば、親族に連絡が届く仕組みだそうです。

The system checks whether the drinks in the delivery box have been taken, and if they remain untouched after delivery, the person’s relatives are notified.

電気店や商店街では、商品宅配時に次回の注文をとる「御用ごよう聞き」サービスに取り組んでいるところもあります。

Some electronics stores and shopping districts are also introducing a “goyou-kiki” service, in which they take the customer’s next order when delivering the current purchase.

近年、高齢者や妊婦などの、いわゆる「買い物弱者」を対象とした新しいサービスが注目されています。

In recent years, new services aimed at so-called “shopping-vulnerable people,” such as the elderly and pregnant women, have been attracting attention.

「作りさえすれば客が集まる」時代は確実に終わりを告げ、時代のニーズに即した新しい販売の形がますます求められているのです。

The era when “customers would come as long as you made the product” has clearly come to an end, and new forms of selling that meet the needs of the times are increasingly required.